After studying the background materials and completing the SLP, you are in an excellent position to evaluate a company's published mission, vision, values, and objectives/goals. This Case asks you to begin your strategic analysis of the Coca-Cola Company by evaluating the company's mission, vision, values, and goals. To do this, observe the
Coca-Cola follows a business strategy (implemented in 2006) where it invests initially in bottling partners’ operations through its operating arm – the Bottling Investment Group. As they take off, Coca-Cola divests its equity stakes and establishes a franchising model as a long-term growth and distribution strategy.

Mission. Our mission is to satisfy our beverage consumers with excellence. Vision. Our vision is to become the best total global beverage leader, generating sustainable economic, social, and environmental value by managing innovative, winning business models with the best employees in the world. Values. Our values are key to ensuring our

447516 Company Mission, Vision, and Stakeholders: Coca Cola Strategic management starts with vision and mission. Environmental changes to industry or company, role of vision, and mission statement The section is concerning about the mission and vision statements and the role of these strategical elements of the firm in designing the activities Coca Cola Environment Analysis. 1942 Words8 Pages. Coca-Cola is known as the soft drink of the world (Bell, 2004). Thanks to Dr John Pemberton who has invested, he was a pharmacist in Atlanta, USA. The drink doesn 't have bubbles at that time and started selling at small shops. The first slogan of the new product was “Delicious and refreshing”. For Coca-Cola HBC distributed products such as coffee, tea and plant based drinks that originate from TCCC, in 2022 the TCCC sustainable sourced to our Leader standard in line with the PSA (The Coca-Cola Company 2022 Business & Sustainability Report pages 10 & 48):
Vision, 2020) After rapid growth over the last century, Coca-Cola currently manufacture and distribute over 2,800 original products across the globe in over 200 countrie s (Nganga, 2012) .
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